Mailchimp
A widely used email marketing and basic CRM platform. Artists can collect fan emails, publish campaigns, automate simple journeys and create landing pages.
- Best for
- Artists who want a familiar newsletter platform with many templates and integrations.
- Skip if
- You expect rapid list growth, need sophisticated automation or want predictable long-term pricing.
- First move
- Create one primary audience, add permission-based tags and send a concise welcome campaign before importing older lists.
- Watch out
- Contacts stored across audiences can be counted more than once, and paid pricing increases as the database grows.
- Reach
- Mainstream scale
- When
- Useful from day one.
- Based in
- United States